Stephanie Barbosa, MBA, CM

Stephanie Barbosa holds an MBA and is a Certified Marketer (CM) currently serving as the Consumer Marketing Lead for Dayforce Wallet and Dayforce Mobile at Dayforce. In her role, she focuses on enhancing user engagement and promoting the features of the Dayforce Wallet, which provides on-demand pay solutions to employees.

Professional Background::

• Education: MBA, which equips her with advanced business management skills.
• Certification: Certified Marketer (CM), indicating her expertise in marketing strategies and consumer engagement.

Role at Dayforce::

• As the Consumer Marketing Lead, Stephanie is responsible for developing marketing strategies that effectively communicate the benefits of Dayforce Wallet to potential users. This includes promoting features such as flexible access to earned wages, fee-free transactions, and overall financial wellness for employees.

Dayforce Wallet Overview::

• The Dayforce Wallet is designed to provide employees with immediate access to their earned pay, allowing them to manage their finances more effectively. It offers features like direct deposits, fund transfers, and cash withdrawals without hidden fees, enhancing employee satisfaction and retention.123

Stephanie's work not only contributes to the functionality of Dayforce's offerings but also plays a critical role in addressing financial stress among employees by providing them with more control over their earnings.