Suggestions
Stacy Bartels
strategic plans • purposeful market segmentation • dynamic concept and content development (even on shoestring budgets)
Professional Background
Stacy Bartels is a seasoned marketing, advertising, and outreach expert with over 30 years of rich experience, particularly in areas concerning public transportation, commute-related challenges, and clean air initiatives. Her career spans both agency-level and client-side positions, providing her with a diverse and comprehensive understanding of both business-to-business and consumer marketing. Currently, Stacy serves as the Manager of the Office of Marketing and Commuter Services at the Delaware Valley Regional Planning Commission, where she combines her strategic skills with a passion for public sector engagement. Her work at Delaware Valley focuses on addressing regional concerns with a national perspective, enhancing public transportation systems, and promoting environmental programs.
Stacy’s career journey has equipped her with valuable skills in account management, creative development, and multi-faceted outreach campaigns. She has held significant positions including Marketing Manager at the Durham Area Transit Authority (DATA), where she helped to elevate local public transit services through effective marketing strategies. Prior to these roles, she worked as a Copywriter/Producer at Reimel Carter Advertising and as an Account Executive at FCB/LGK (now known as Tierney Communications). Each of these positions has cemented her reputation for excellence in marketing and outreach initiatives, particularly in the context of non-profit organizations and community-focused programs.
Education and Achievements
Stacy Bartels holds a Bachelor of Arts degree from Dickinson College, where she engaged deeply with the principles of effective communication and strategic thinking. Furthermore, she enhanced her educational experience by studying as a visiting student during her junior year at Boston University, a move that allowed her to diversify her knowledge and experience in a metropolitan academic environment.
Throughout her professional journey, Stacy has consistently demonstrated her aptitude for high-level strategic planning and audience segmentation. Her ability to craft succinct and impactful messaging is evident in her specialized work in transit-oriented design, economic development issues, and innovative solutions for community building. By staying informed on equity issues in education and advocating for necessary programs and policies, she remains committed to making a difference in her community and beyond.
Achievements
Stacy Bartels is particularly recognized for her capability to translate complex technical matters into accessible language, effectively communicating the “big picture” to various stakeholders. Her storytelling ability is outstanding, allowing her to create compelling narratives that resonate with audiences, encouraging engagement and participation in various initiatives.
Her outreach efforts do not rest solely on traditional marketing strategies; instead, Stacy emphasizes the importance of crafting personalized mission statements that reflect an organization’s goals. She believes in the power of effective communications as a means to foster professional connections and community consensus. This talent has been invaluable in her current role, helping to drive both awareness and participation in important public transit and environmental initiatives.
As an established figure within the marketing landscape, Stacy is passionate about sharing her insights with others and continuing her journey of professional development. Her commitment to effective outreach and advocacy positions her as a leader focused on strategic solutions to enrich public sector initiatives and improve community well-being.