Stacy-Ann Effs

Stacy-Ann Effs is a seasoned marketing professional with a rich background in managing large-scale projects for top Fortune 500 companies such as The Home Depot, AT&T, Goldman Sachs, Merck, and Volvo.

She specializes in utilizing various digital channels like Display, Video, Programmatic, Mobile, and Social media to achieve eCommerce, Drive-to-Retail, and Branding objectives.

Known for her intuitive leadership style blending emotional intelligence (EQ) with intellectual prowess (IQ), Stacy-Ann creates a collaborative and inclusive work environment that drives performance and fosters innovation.

She is passionate about crafting seamless and consumer-centric digital ecosystems and experiences.

Apart from her professional endeavors, Stacy-Ann is dedicated to continuous learning and shares her knowledge as an educator, introducing undergraduate students to strategic communication planning across diverse channels.

Stacy-Ann holds a Certificate in Data Driven Marketing from Cornell University, a Master's Degree in English from The City College of New York, and a Bachelor's Degree in Advertising & Public Relations with a Minor in Spanish, graduating Cum Laude from The City College of New York. She also studied Spanish Civilization and Literature at Universidad de La Rioja.

Her impressive career includes roles such as SVP, Group Partner, Digital Investment at UM Worldwide, Adjunct Instructor at The City College of New York, VP/Director of Digital at Carat USA, Director of Digital at MEC, Digital Manager at Mindshare, Adjunct Instructor at City College of New York, Digital Media Planner & Buyer at FCB Global and Media Contacts, and Digital Media & Traffic Coordinator at Euro RSCG 4D.

With a blend of academic excellence and professional success, Stacy-Ann Effs stands out as a versatile marketing leader with a talent for driving digital innovation and fostering collaborative work environments.