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Payton Sprague
Senior Manager, Partnership Marketing at Oakland Athletics
Professional Background
Payton Sprague has established a remarkable career in partnership marketing, particularly within the sports industry. With a strong foundation in marketing principles and business strategies, Payton began their professional journey as a Sponsorship Intern for the Denver Broncos Football Club, where they gained invaluable experience in handling corporate partnerships and marketing initiatives. This early role set the stage for a burgeoning career in the competitive world of sports marketing.
Following their internship, Payton joined Empire Realty Associates as a Marketing Intern, where they honed their skills in marketing communications and transaction support. They quickly advanced within the company, taking on the role of Marketing & Transactions Assistant. This position provided Payton with deeper insights into the marketing landscape and enhanced their ability to create effective strategies that resonate with target audiences.
With a proven track record, Payton's journey led them to the Oakland Athletics, a Major League Baseball team known for its innovative approach to marketing. Starting as a Corporate Partnerships Assistant, Payton demonstrated exceptional enthusiasm and skills that paved the way for their subsequent promotions. Over the years, they progressed through various roles, culminating in their current position as Senior Manager of Partnership Marketing. In this role, Payton is responsible for overseeing the development and execution of marketing strategies that foster valuable relationships with corporate partners and enhance the overall fan experience.
Education and Achievements
Payton's educational background is rooted in marketing. They pursued a Bachelor of Business Administration (BBA) with a focus on Marketing at the prestigious University of Wisconsin-Madison, School of Business. During their time at the university, Payton not only excelled academically but also participated in various extracurricular activities that enriched their understanding of the marketing field.
Additionally, Payton expanded their international perspective by studying marketing at Università Bocconi, one of Europe's leading business schools located in Milan, Italy. This experience provided Payton with a global outlook on marketing strategies and trends, which has proven invaluable in their career as they work within a diverse and dynamic industry.
Achievements
Throughout their career, Payton has achieved numerous milestones that highlight their expertise in partnership marketing. At the Oakland Athletics, they have played a pivotal role in creating innovative marketing campaigns that leverage partnerships to engage fans and enhance brand value. Their efforts have resulted in successful collaborations that not only bolster the club's revenue but also significantly improve fan engagement.
As a Senior Manager, Payton has successfully led a talented team while fostering an atmosphere of creativity and collaboration. Their commitment to excellence in partnership marketing has not gone unnoticed, as they are frequently recognized within the organization and the industry for their contributions. Payton's leadership skills, combined with their analytical approach to marketing strategies, have made them a respected figure among peers and partners alike.
In summary, Payton Sprague’s impressive career in partnership marketing showcases their dedication to driving results in the sports industry. Armed with a strong educational foundation and extensive professional experience, Payton continues to excel in their role at Oakland Athletics, contributing significantly to the team’s success and the overall marketing community.