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Soyoung Kang
CMO at eos | Board Member | Advisor
Soyoung Kang is an accomplished business executive currently serving as an Independent Board Member at Bob's Discount Furniture since 2021. She holds a significant position as the Chief Marketing Officer at eos Products, where she has been instrumental since 2018. Her extensive experience includes leadership roles at major brands such as Bath & Body Works and Victoria's Secret, showcasing her expertise in brand management and marketing strategy.
Education
- Master of Business Administration (MBA) from The Wharton School.
- Bachelor of Science (BS) from the Massachusetts Institute of Technology (MIT).
Professional Experience
- Chief Marketing Officer, eos Products (2018 - Present)
- Board Member, Bob's Discount Furniture (2021 - Present)
- Senior Vice President of Brand, Bath & Body Works (2008 - 2018)
- Director, Victoria's Secret (2006 - 2008)
- Director of Strategy, L Brands (2005 - 2006)
- Consultant, The Boston Consulting Group (2003 - 2005)
Achievements and Honors
Soyoung has received numerous accolades, including:
- Recognized as one of the Top 50 Diverse Board Candidates by Equilar & Nasdaq in December 2023.
- Inducted into the AMA Marketing Hall of Fame in May 2024.
- Featured in the Forbes Entrepreneurial CMO 50 list in April 2023.
Her contributions to marketing and leadership have established her as a prominent figure in the industry, particularly noted for her innovative strategies and commitment to empowering women in business.
Highlights
Feb 23 · scratch.simplecast.com
How to Harness the Viral Power of TikTok with Soyoung Kang of eos