Soumitra Paul

Soumitra Paul is a seasoned professional with over 11 years of experience in technology sales, having worked as a BDR, an AE, and currently serving as the Founder & CEO of two tech companies - Playbook AI, Inc. and Wisely Online Services Private Limited.

He is passionate about meaningful conversations, creating impact, and data science, which forms the core of his sales methodologies. Soumitra's belief in the power of Account-Based strategies has led to the development of Playbook AI, an advanced account-based sales development platform revolutionizing ABM campaigns.

Soumitra Paul advocates for the future of marketing, sales, and customer success through Account-Based approaches due to the evolving business landscape with increased competition, multiple decision-makers, varied engagement channels, rich intelligence data, and complex solutions requiring personalized and contextual engagement.

His focus lies in driving sales, enhancing adoption, and ensuring customer success by facilitating tailored engagement and fostering collaboration among marketing, sales, and customer success teams, a feat deemed challenging with traditional sales systems like Salesforce but achieved through Playbook AI's innovative platform.

Through Playbook AI, Soumitra empowers organizations to streamline intricate processes using sales intelligence, omnichannel engagement, and automation, thereby enabling efficient and effective participation from marketing, sales, and customer success teams.