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Soren Iverson
Staff Product Designer at Square
Soren Iverson is a product designer currently working as a Staff Product Designer at Cash App, which is owned by Square (now Block).1 He is known for his creative and often satirical design concepts that reimagine popular apps and interfaces.23
Career Highlights
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Cash App: Iverson has been working at Cash App since June 2022 as an L6 designer, focusing on building the investing product for over 10 million customers.1
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Square: Prior to Cash App, he worked at Square from September 2021 to February 2022 as a Staff Product Designer, where he was the Design DRI for Square Online Checkout, scaling it to $1B in annualized GPV.1
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Other Roles: Iverson has held positions at companies such as Equi, Envoy, and Third & Grove, showcasing his versatility in product design and art direction.1
Notable Projects
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Square Online Checkout: Iverson was the sole designer responsible for this product, which evolved from a simple payment solution to a more comprehensive offering.5
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Kapsul: He considers the logo he created for this high-end AC unit brand as his favorite, along with the accompanying app and website design.5
Creative Endeavors
Iverson is widely recognized for his "unhinged" app concepts shared on social media:
- Since December 2022, he has been posting daily satirical app designs on Twitter, growing his following to 72,000.3
- He has published a book containing over 100 of his innovative concepts and is working on a second volume.23
- His designs often humorously critique societal issues and technology dependence through absurd app features.3
Skills and Approach
- Iverson combines his experience in product and brand design to build early-stage companies.5
- He emphasizes using design to envision future product states and aligning teams towards strategic goals.4
- His creative process involves overcoming blocks, maintaining consistency, and continually learning to improve his craft.4
Soren Iverson's unique blend of professional product design expertise and creative, satirical design concepts has established him as a notable figure in the design community, particularly on social media platforms.

