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Sophie Parshall
Digital Insights Account Director at Mindshare
Sophie Parshall is a professional in the digital insights and research field. She previously held the position of Digital Insights Account Director in Research & Insights at Mindshare from October 2019 to September 2021, working in London, United Kingdom.2
Currently, Sophie Parshall holds the role of Principal Consultant at Kantar.2 This suggests she has advanced in her career since her time at Mindshare, moving into a more senior consulting position in the market research and insights industry.
Sophie's background in digital insights and research likely involves analyzing online trends, consumer behavior, and digital marketing strategies to provide valuable insights to clients. Given her current role at Kantar, she may be involved in projects similar to those described in Kantar's report on the Creators Economy, which examines how content creators choose digital platforms and what factors influence their decisions.1
It's worth noting that there is another Sophie Parshall on LinkedIn who works as a Project Manager & Marketing Assistant at Digital Marketing Partners and studied at The University of Alabama.3 However, based on the information provided in the query, this appears to be a different individual with the same name.
