Sophie Bower

Sophie Bower is an accomplished marketing professional with over 15 years of experience in B2C and B2B global marketing across various industries.

She has worked in start-up tech, SaaS, FMCG/retail, travel, leisure, and entertainment sectors, both in-house and as a consultant.

Sophie's expertise lies in growth marketing, digital transformation, creative and brand strategy, data insights, partnership marketing, and overall marketing strategy.

She is known for excelling in fast-paced environments and is described as a commercial marketer passionate about driving business growth.

Sophie Bower holds a Bachelor's degree in Business and Communications, majoring in Marketing, Management, Advertising, PR, and Arts from Monash University.

Throughout her career, Sophie has held key marketing roles, including Marketing Director at Code First Girls, Head Of Marketing at Campus Society, and Global Marketing Director at BUCKiTDREAM on a freelance contract basis.

She has also worked as Head of Digital & Performance Marketing at The Travel Specialists, Senior Brand & Category Manager at 7-Eleven Australia for Slurpee, and held various leadership positions at Virgin Holidays and Vue Entertainment.

Prior to these roles, Sophie Bower gained experience in marketing activation, promotions, and publicity with companies like Village Roadshow, Village Cinemas, and 20th Century Fox.

Sophie's diverse background and extensive experience make her a versatile marketer with a comprehensive skill set and a solid understanding of marketing across different industries.