Sonya Noronha

Sonya Noronha is a passionate professional with a background in Business Strategy and Design Thinking, focusing on collaborating with cross-functional teams to solve complex problems and bring innovative solutions to market.

She excels in market research, competitive intelligence, customer empathy, and storytelling, with a keen eye for market dynamics and customer needs at both macro and micro levels.

Sonya holds a Bachelor's Degree in Commerce with a Marketing Major and Professional Communications Minor from Ryerson University.

Her professional experience includes roles such as Product Marketing Manager at Street Contxt and Sensibill, Customer & Product Marketing Lead at Sensibill, Product Marketing Specialist at Sensibill, Fellow at Venture for Canada, Data Research Analyst at Sensibill, and various leadership positions in organizations like DMZ, StartMeUp, and Ryerson Entrepreneur Institute (REI).

She brings a wealth of expertise in product marketing, market differentiation, customer insights, and strategic positioning, making her a valuable asset in driving business growth and innovation.

Sonya's continuous pursuit of learning, along with her enthusiasm for networking and discussions over coffee, showcases her commitment to personal and professional development.