Sonia Schechter

Sonia Schechter is a renowned online product experience strategist who creates engaging and user-centric online experiences for customers while also ensuring measurable business results. With a specialization in product management, online branding, consumer research, competitive and metrics analysis, Sonia has worked on numerous projects in various industries, including e-commerce/monetization, cross-media marketing, and online marketing strategy.

Sonia's educational background includes studying journalism, online media, English, and German. She has had the opportunity to work with numerous organizations during her professional career. Currently serving as the Chief Marketing Officer at Marxent, Sonia has also previously worked as a consultant and Executive Director of Digital Marketing at the same organization.

Prior to Marxent, Sonia held various positions at companies that include TampaBay.com - St. Petersburg Times Online, PayScale.com, If Then Studio, Cranium, and Microsoft. She has expertise in SEO/SMO, online project management, and content strategy, among other areas.

Sonia Schechter is a practitioner of a user-centered design approach to product management. She has worked on online marketing strategies, content merchandising, CPG product launches, and affiliate lead generation. Her skills and experience make her a versatile individual who has successfully implemented numerous high-profile projects in the online and e-commerce space.