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Snigdha Sharma
Head of Podcasts, The Ken
Snigdha Sharma is the Head of Podcasts at The Ken, a business news publication.13 She co-hosts and produces The Ken's flagship daily podcast called Daybreak.15
Career Background
Before joining The Ken, Snigdha worked at several other media organizations:
Daybreak Podcast
Snigdha has been instrumental in the growth and success of the Daybreak podcast:
- She launched Daybreak in December 2022 as a thrice-weekly business podcast.1
- In April 2024, Daybreak became a daily podcast when Rahel Philipose joined as co-host.1
- Under Snigdha's leadership, Daybreak crossed 1 million cumulative downloads in August 2024.1
Podcast Approach
Snigdha aims to make business news more accessible and engaging:
- She focuses on telling "one business story worth understanding, and worth your time" rather than chasing the news cycle.1
- Her goal is to make complex business news less intimidating for listeners.1
- The podcast includes special Friday episodes where Snigdha and Rahel discuss topics of particular interest to them.1
It's worth noting that while you mentioned a LinkedIn username of "snigdhasengupta," the information I found indicates her LinkedIn profile is under the name Snigdha Sharma.3
Highlights
Aug 2 · the-ken.com
Daybreak, The Ken's flagship podcast, crosses 1 million downloads