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    Snigdha Sharma

    Head of Podcasts, The Ken

    Snigdha Sharma is the Head of Podcasts at The Ken, a business news publication.13 She co-hosts and produces The Ken's flagship daily podcast called Daybreak.15

    Career Background

    Before joining The Ken, Snigdha worked at several other media organizations:

    • Indian Express
    • Newslaundry
    • OL Traveller24

    Daybreak Podcast

    Snigdha has been instrumental in the growth and success of the Daybreak podcast:

    • She launched Daybreak in December 2022 as a thrice-weekly business podcast.1
    • In April 2024, Daybreak became a daily podcast when Rahel Philipose joined as co-host.1
    • Under Snigdha's leadership, Daybreak crossed 1 million cumulative downloads in August 2024.1

    Podcast Approach

    Snigdha aims to make business news more accessible and engaging:

    • She focuses on telling "one business story worth understanding, and worth your time" rather than chasing the news cycle.1
    • Her goal is to make complex business news less intimidating for listeners.1
    • The podcast includes special Friday episodes where Snigdha and Rahel discuss topics of particular interest to them.1

    It's worth noting that while you mentioned a LinkedIn username of "snigdhasengupta," the information I found indicates her LinkedIn profile is under the name Snigdha Sharma.3

    Highlights

    Aug 2 · the-ken.com
    Daybreak, The Ken's flagship podcast, crosses 1 million downloads
    Daybreak, The Ken's flagship podcast, crosses 1 million downloads

    Related Questions

    What inspired Snigdha Sharma to transition into podcasting?
    How did Snigdha Sharma's background in journalism influence her approach to podcasting?
    What are some of the most popular episodes of Daybreak?
    How did Snigdha Sharma and Rahel Philipose come up with the idea for Daybreak?
    What challenges did Snigdha Sharma face when launching Daybreak?
    Snigdha Sharma
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    Location

    North Delhi, Delhi, India