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Sneha Ashtikar
Head of Marketing at Jus Mundi (We're Hiring) - Arbitration & M&A lawyer - Director of R.E.A.L. - Racial Equality for Arbitration Lawyers
Sneha Ashtikar-Roy is the Head of Marketing at Jus Mundi, a legal tech company based in Paris that provides global legal intelligence and AI-powered search technology to the legal community.13 Her career journey is quite interesting:
Professional Background
Legal Career:: Sneha began her career as an associate at an international law firm in Paris, where she gained valuable experience in the legal industry for five years.13
Transition to Marketing:: Driven by her creative instincts, Sneha decided to switch careers and pursue marketing.1 She joined Jus Mundi in 2020 as an International Business Developer and Marketer before becoming the Head of Marketing.7
Current Role and Responsibilities
As the Head of Marketing at Jus Mundi, Sneha is responsible for:
- Developing communication strategies for product launches
- Managing social media presence and LinkedIn Live events
- Crafting marketing approaches for different target audiences, including governments, companies, law firms, and marketing agencies1
Expertise and Interests
Sneha is passionate about various aspects of marketing and business development, including:
Additionally, she has a strong interest in learning new languages and immersing herself in foreign cultures. Sneha enjoys cooking international cuisines and exploring new foods from around the world.13
Education
Sneha has a strong academic background in law:
- Master 2 in Economic Law from Sciences Po
- Bachelor of Laws degree
Personal Brand
Sneha is active on LinkedIn and other social media platforms, where she shares insights on legal technology, marketing, and arbitration.256 She describes herself as "Head of Marketing @ Jus Mundi | Powering global justice ⚖️" on her LinkedIn profile.4