Sjoerd Reijnen

Sjoerd Reijnen is a Co-Founder at Jalt, specializing in developing digital, mission-driven fundraising campaigns for renowned charities worldwide.

With a background in BBA, Business Logistics, and Management from Arnhem Business School, Sjoerd's expertise lies in creating scalable campaigns that recruit thousands of regular donors annually.

Having worked as a Senior Consultant and a member of the Corporate Service Corps - China Team 7 at IBM Global Business Services, Sjoerd brings a wealth of experience to the digital fundraising realm.

Jalt's campaigns prioritize relevance to brands, potential donors, and key acquisition targets, delivering high-quality donors with low attrition rates and high lifetime value.

His work benefits prominent organizations like Amnesty International, Greenpeace, and World Animal Protection, contributing significantly to brand awareness and related KPIs.