Suggestions
Sjoerd Goderie
Strategy Director - Head of strategic design
Sjoerd Goderie is a Creative Strategist with over 18 years of experience in digital branding and advertising. He has a strong belief in creating conversation value for brands, emphasizing the importance of products or services tailored to people's needs and motivations.
His expertise lies in brand strategy, creative strategy, digital strategy, connections planning, research, insights, concept development, business development, social activation, experiments, and innovation. Sjoerd has worked with national and international brands across various industries including Automotive, Retail, Technology, Sports, Insurance, Finance, and FMCG.
Education wise, he has studied Communication, Management and Motivation, and Brand Strategy at prestigious institutions like Hogeschool van Utrecht, Alter Motivational Excellence, BBDO University, and TBWA\ Academy.
Throughout his career, Sjoerd Goderie has held key positions such as Strategy Director and Head of Strategic Design at Ordina, the Owner of Goderie - Strategie & Concept, and various roles at Clockwork, Scheepens, Energize, FHV BBDO, Proximity, agency.com, Tequila, Rhinofly, Wegener eMedia, Change The Script, Voetbal.nl, and World Online International.
