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Situl Bains
VP, Emerging Markets at UNiDAYS
Situl Bains has a multifaceted professional background predominantly at UNiDAYS, a prominent Student Affinity Network, where he has held various key roles since the early days.
With over 6 years of experience as the In House Counsel and Global General Counsel at UNiDAYS, Situl brings a unique blend of legal expertise and business acumen to the organization.
As the current VP, Emerging Markets at UNiDAYS, Situl spearheads the expansion into new markets, overseeing the development of go-to-market strategies, partnership building, consumer behavior analysis, and legal compliance.
Situl Bains is a qualified solicitor since 2007 and has played a pivotal role in the launch of UNiDAYS' Student Affinity Platform in 114 regions, furthering the brand's mission to enhance student experiences globally.