Sinead Casey

Sinead Casey, Senior Vice President at CRAFT | Media/Digital

Sinead Casey is a Senior Vice President at CRAFT | Media/Digital, a leading agency in Washington D.C. In her role, she plays a key part in the agency's leadership, managing account teams, creative strategy, and new business initiatives.1

Career Highlights

• Built CRAFT's event and experiential marketing practice from the ground up
• Leads CRAFT's award-winning Political Action Committee (PAC) practice
• Recognized by PR News as Account Director of the Year in 2019 and a "30 Under 30 Rising Star" in 20201

Expertise

• Advocacy-driven communications
• Digital media
• Brand building
• Advancing business initiatives1

Education

• Graduate of the George Washington University's School of Media and Public Affairs1

Previous Roles at CRAFT

• Vice President (March 2020 - Present)
• Director of Client Solutions (July 2016 - March 2020)
• Deputy Manager (July 2014 - July 2016)
• Administrative Coordinator (July 2013 - July 2014)1

Sinead Casey is a natural collaborator and battle-tested problem solver who has the ability to connect the dots between mediums, disciplines, and people.1 She leads accounts across CRAFT's media, digital and public affairs channels, developing and executing strategy for a diverse range of clients.1