Simon Longbottom is an accomplished product designer and developer with extensive experience in leading consumer products through all stages of development. He is known for his expertise in strategy development and imlementation, which has driven growth, engagement, and monetization of products to bring happier, healthier, and more productive experiences to consumers. Simon's career spans a range of innovative organizations, from Microsoft, Nokia, and Skype to Google and now Adobe, where he serves as Vice President of Creative Cloud, Strategy & Services. Simon's background includes degrees in Physics and an MBA from Loughborough University and the London Business School, respectively. Simon's passion for developing consumer products stems from his background in academia and research and his work as an acoustic engineer.