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Simon De Baene
Co-founder · CEO at Workleap (formerly GSoft)
Simon De Baene is the Co-founder and CEO of Workleap, formerly known as GSoft.12 He has been in this role since April 2006, leading the company for over 18 years.1 Workleap is a Canadian company based in Montreal that specializes in building employee and digital experience software.2
Background and Education
Simon studied Software Engineering at École de technologie supérieure, graduating in 2005.1 Shortly after completing his education, he co-founded what would become Workleap.
Company Overview
Under Simon's leadership, Workleap has grown significantly:
- The company serves over 20,000 customers worldwide
- Their products are used by more than 100,000 individuals, whom they refer to as "leapers"
- Workleap's solutions are utilized in 110 countries2
Leadership Philosophy
Simon and his team at Workleap are driven by a mission to "make work simpler".2 They believe in creating environments where people are set up for success, which they see as beneficial for both employees and businesses. The company culture is built on values such as listening to understand, owning up to responsibilities, honest communication, teamwork, and taking initiative.2
Public Speaking and Personal Growth
In 2016, Simon shared a personal experience about failing on stage during a TEDx talk at HEC Montreal.4 This demonstrates his willingness to be vulnerable and learn from challenging experiences, which likely informs his leadership style.
Recent Developments
As of 2024, Simon continues to lead Workleap through periods of growth and change. The company has recently added new members to its board of directors, indicating ongoing development and expansion of the business.3