Simon Binder

Simon Binder is a highly experienced restaurant consultant with over 30 years of expertise in competitive London and international markets.

He excels in translating creative restaurant concepts into successful business ventures, providing end-to-end project management, fundraising strategies, and value-based solutions.

Simon's adept at influencing at board level and offering hands-on operational support, with a deep understanding of the restaurant industry and retail offerings.

With a background as a restaurant owner, start-up entrepreneur, and board advisor, Simon assists new restaurateurs in overcoming challenges, securing investment funding, and providing strategic guidance as a subject matter expert.

Operating Maincourse, his consultancy business, Simon offers strategic and operational advice to various advisory boards, leveraging his extensive industry network to bridge knowledge and resource gaps effectively.

Colleagues describe Simon as a purposeful mentor, providing clear and timely advice, while also being loyal, supportive, and enjoyable to work with.

Simon's specialties encompass consultancy, restaurant strategy, business plans, fundraising, creative concepts, F&B, hospitality, catering, menu development, business start-ups, operations leadership, investor relationships, coaching, and team leadership, among others.

He has held positions such as Executive Chairman at Paperchase Accountancy Ltd, Board Advisor at Royal Academy of Dance, and Business Owner at Luc's Brasserie.