Siham Malek

Siham Malek is a seasoned professional with over 20 years of experience in insights and data analytics. She currently serves as the Managing Director and Partner at Integrate, an affiliate of the Kantar Group. In addition to her role at Integrate, Malek is the Country Chair for the Brand Creation and Marketing Chapter at G100: Mission Million, where she focuses on enhancing brand strategies and marketing initiatives.

Her expertise includes supporting clients in making informed decisions and growing their brands through data-driven insights. Malek has also been involved in initiatives that celebrate and recognize admired brands in Morocco, showcasing her commitment to brand development and leadership in the marketing sector.1