Sierra (Sisi) Ching 🐝

Sierra (Sisi) Ching 🐝 is an ENFJ personality type, known as The Giver, with a deep passion for designing impactful experiences for companies.

She specializes in creating intuitive digital experiences across various platforms including web, mobile, desktop, branding, and design systems.

As a first-generation college graduate and AAPI woman, Sierra is dedicated to democratizing access to knowledge, education, mentorship, and quality connections in the tech industry.

Her work focuses on rapidly ideating and iterating solutions to help startups enhance user acquisition, activation, and retention while minimizing design risks.

Sierra excels in user research, interaction design, UI design, rapid prototyping, and usability testing, aiming to deliver delightful user experiences.

Outside of work, Sierra is known for hosting the Onward Upward Podcast and enjoys spending time playing with her puppy, engaging in mahjong games, or painting Miyazaki-style landscapes.

She holds educational backgrounds in Design Systems, Web and Mobile, User Experience, User Interface Design, Environmental Science, and Finance.

Sierra's diverse professional experience includes roles such as Senior Product Designer, Design Lead, Founding Lead Product Designer, UX Design Consultant, Design Associate, Blog Editor, Design Community Lead, and Freelance Product Designer.