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Siddharth Shrivastava
Digital Marketing - Analytics - Strategy
Siddharth Shrivastava is a Marketing Science Partner at Meta (formerly known as Facebook). He has over 12 years of experience in the fields of artificial intelligence (AI) and machine learning (ML), focusing on applying data-driven strategies to enhance marketing effectiveness for businesses.1
In his role at Meta, Siddharth utilizes advanced analytical techniques and marketing mix modeling to help companies optimize their marketing strategies. His expertise lies in leveraging data to inform decision-making processes and improve overall marketing performance.2
Siddharth's educational background includes a degree from Visvesvaraya Technological University, which has equipped him with the skills necessary for his leadership role in the AI and ML space.1