Siddharth Gupta

Siddharth Gupta is the co-founder and CEO of NotifyVisitors, a customer engagement and conversion rate optimization software company based in New Delhi, India.12 He is an experienced entrepreneur with a background in digital transformation, marketing automation, and conversion rate optimization.1

Professional Background

Siddharth co-founded NotifyVisitors in 2014.2 Prior to this, he co-founded InviteReferrals in 2010, where he served as the Founder and Head of Products.2 At InviteReferrals, he developed tagNpin, a tool for launching referral programs for brands.2

Experience and Expertise

Siddharth has advised over 500 brands on growth marketing strategies.1 His company's products are trusted by notable brands such as HDFC, Axis, Kotak, PVR, Aditya Birla Capital, 1mg, and Lalpathlabs.1 He specializes in helping brands set up Customer Data Platforms and leveraging them to drive user growth and retention.1

Education

Siddharth's educational background includes:

• B.E. in Computer Engineering from Netaji Subhas Institute of Technology (2006-2010)1
• B.E. in Computer Science from Delhi University (2006-2009)1

Additional Roles

Beyond his entrepreneurial ventures, Siddharth has held leadership positions in non-profit organizations. He served as the District Rotaract Representative (DRR) for the NCR region at Rotaract District 3010, where he coordinated over 100 Rotaract clubs and collaborated with various NGOs for community service projects.2

Professional Qualities

Siddharth is described as a passionate entrepreneur with more than 7 years of experience in technology.3 He has worked at both large and small companies and has developed and launched products from scratch.3 His proven skills include entrepreneurship, leadership, product development, and community engagement.2