Siddhangana Anand

Siddhangana Anand is a prominent Designer and Business Head at VAISHALI S, a renowned fashion label based in India. With a strong background in textile design, she has made significant contributions to the fashion industry, particularly in promoting Indian handlooms and craftsmanship.

Professional Background

• Role at VAISHALI S: Siddhangana has been instrumental in the brand's operations, focusing on both design and business strategy. She held her position from May 2019 to April 2022, during which she contributed to the brand's growth and visibility in the competitive fashion market.4
• Design Expertise: She specializes in surface pattern design and illustration, showcasing her skills through various projects and collections. Her work emphasizes the importance of artisanal crafts and sustainable fashion practices.3

Contributions to Fashion

Siddhangana's role at VAISHALI S aligns with the brand's mission to revive traditional Indian textiles and promote slow fashion. The label is known for its intricate designs that incorporate handwoven fabrics, reflecting a deep respect for India's rich textile heritage.12

Personal Insights

Siddhangana is based in Bengaluru, India, and her portfolio highlights her commitment to innovative design while maintaining cultural authenticity. Her work not only enhances the aesthetic appeal of garments but also supports local artisans and weavers.34

Through her leadership at VAISHALI S, Siddhangana Anand continues to play a vital role in shaping contemporary Indian fashion, merging traditional techniques with modern design sensibilities.