Shoba Murali

Shoba Murali is a prominent entrepreneur and the Founder and Board Director of The UCAN Company, based in Woodbridge, Connecticut. She has a rich background in business and technology, having previously held significant roles in various companies.

Professional Background

• The UCAN Company: Shoba founded UCAN with the mission to create a unique food product that initially aimed to help her co-founder’s son, who suffered from glycogen storage disease. This innovative approach led to the development of a product that has gained popularity among elite athletes, including runners and sports teams.23 Under her leadership, UCAN has grown into a successful company, reportedly generating between $10 million and $15 million in revenue as of recent estimates.2

• Previous Experience:

  • President at T.T. Services International (2001-2004)
  • President at Acorn Information Services (1996-2001), where she was involved in database marketing and analytics.12
  • Managing Partner at Equinox Solutions Inc. (1994-1996)
  • Program Manager at Digital Equipment Corporation (1985-1992)
  • Marketing Manager for the UK Region at Tata Burroughs Limited (1978-1983) .15

Shoba's educational background includes degrees in Electronics and Communications Engineering and Computer and Information Sciences, which have contributed to her expertise in technology-driven business solutions.5

Leadership and Vision

Shoba is recognized for her ethical leadership and strong business acumen, which have been pivotal in driving UCAN's success. She emphasizes the importance of creating products that not only serve commercial purposes but also positively impact people's lives.23 Recently, she announced a transition in leadership at UCAN, welcoming Elena Sukacheva as the new CEO while remaining involved as a board director.4

Her journey reflects a commitment to innovation and community, showcasing how personal experiences can inspire significant business ventures.