Shiv Choudhury

Shiv Choudhury is a seasoned business professional with extensive experience in various industries. He currently holds multiple roles, including:

Professional Experience

Co-Founder and Director at GrowSari: Shiv co-founded GrowSari in 2016, where he currently leads the product function.13 GrowSari is a company focused on helping small business owners, particularly in the retail sector.

Partner and Managing Director at The Boston Consulting Group (BCG): At BCG, Shiv has been instrumental in leading the consumer and retail teams in the ASEAN region.1 He also spearheaded digital marketing and E-commerce efforts for the Asia-Pacific region.

Previous Roles:

• Regional Director at Procter & Gamble (P&G) from 2004 to 20111
• Director at Sappers group of companies from 2000 to 20161
• Co-founder of Campus Express in 20021

Expertise and Interests

Shiv is known for his expertise in:

• Consumer products and services in Asia
• Retail and e-commerce
• Digital marketing
• Business development and strategy

He has a particular interest in omnichannel retail and startup trends, especially in e-commerce enablers, social commerce, and health platforms.2

Entrepreneurship and Investments

Beyond his primary roles, Shiv is:

• A serial entrepreneur
• An investor in more than 30 businesses2
• A Strategic Advisor at Fewcents (joined in 2021)1

Work Philosophy

Shiv has a unique approach to his work:

• He limits meetings to 4 hours a day, dedicating the rest to individual contribution time2
• He enjoys working on new, innovative projects ("0 to 1") more than large, established businesses2

Education

Shiv holds a Bachelor of Engineering (BE) degree in Mechanical Engineering from RV College Of Engineering.1

Shiv Choudhury's diverse experience and entrepreneurial spirit have positioned him as a notable figure in the business and tech sectors, particularly in Southeast Asia.