Shirphine Loh is a seasoned marketing and product management professional with over 12 years of experience in the banking and startup industries. With a data-driven growth mindset, she has a proven track record of growing portfolios through the development of new products and identifying and growing new target segments. She is also experienced in leading and implementing innovative and transformational business initiatives.
Loh has held various senior roles in Westpac Group, including Senior Marketing Manager for Home Ownership and New Arrivals & Multicultural, Lead Business Solutions Manager for Business Banking Transformation & Deposits SI, and Senior Product Manager for Credit Cards and Mortgages. She co-founded The Youth Network at Westpac Group and has been recognized as a Westpac High Achiever and One Young World delegate. She holds a Master of Business Administration with Distinction from the Australian Graduate School of Management, among other educational achievements.
Currently, Loh is the Marketing Director for Product & Marketing Experience at mx51, a company specialized in providing unified commerce solutions to merchants.