Shilpa Punatar

Shilpa Punatar is the Chief Marketing Officer (CMO) at SoHookd, a wellness-focused company, a position she has held since January 2020. In her role, she is responsible for leading marketing strategies that align with SoHookd's mission to inspire healthy lifestyles and make wellness accessible to all.12

Professional Background:: Before joining SoHookd, Shilpa served as the Assistant Vice President of Customer Insights at Ascena Retail Group from May 2018 to December 2019. Her extensive experience includes roles at notable organizations such as Ashoka, Victoria's Secret, The Boston Consulting Group, The Bridgespan Group, and Deloitte Consulting. This diverse background in marketing and consulting equips her with a strong foundation for her current role at SoHookd.1

Education:: Shilpa holds an MBA from Harvard Business School and a B.S. in Systems Engineering from the University of Virginia, reflecting her solid academic credentials that support her professional endeavors.1

Personal Interests:: In addition to her professional pursuits, Shilpa is passionate about wellness practices that include travel, outdoor activities like hiking and skiing, yoga, running, and plant-based eating. She emphasizes a holistic approach to wellness that encompasses physical, emotional, mental, and spiritual health.23