Sherri Mullery

Sherri Mullery is the Vice President of Business and Foundation Partnerships at the Bloomington Convention and Visitors Bureau (CVB). With a Bachelor of Fine Arts degree from Macalester College, she brings over 20 years of experience in creating extraordinary marketing partnerships.

At the Bloomington CVB, Sherri and her team specialize in developing customized partnerships with hospitality, restaurants, hotels, attractions, retailers, transportation, and corporations. She has established key partnerships with prominent entities like the Mall of America, hotels, Twin Cities attractions, restaurants, and both local and national corporations.

The Bloomington CVB, where Sherri is a pivotal figure, serves as the official destination marketing organization for both leisure and corporate travelers. Situated in close proximity to the MSP International Airport and renowned as the home of the Mall of America, the organization focuses on enhancing the destination brand image.

Sherri Mullery is known for her premier brand relationships, having collaborated with esteemed brands such as Hertz, Kodak Gallery, US Foods, Delta Air Lines, and various airlines including Condor, Aer Lingus, Sun Country Airlines, and Icelandair. She has also led the development of international travel products and programs tailored for Scandinavia and the United Kingdom.

With her extensive experience, Sherri has managed national event sponsorships at major events and attractions such as the NFL, PGA, Ryder Cup, as well as with organizations like the Honorary Royal Consulate of Norway, Sons of Norway, and Bloomington Center for Arts. She has overseen partnerships for prestigious award events like the Annual Diamond Service Awards and the Bloomington CVB Foundation Golf Tournament.

Apart from her professional responsibilities, Sherri Mullery is actively engaged in the community through her involvement in various boards. She has served as the Board President of the Airport Foundation MSP and as an Advisory Board Member for Itineraries Midwest and Greenspring Media. Additionally, she is a member of IEG (sponsorship.com) and has previously served on the board of the Twin Cities Attractions Association (TCTAA).

If you are interested in creating innovative and personalized partnerships, you can reach out to Sherri Mullery at smullery@bloomingtonmn.org to explore exciting collaboration opportunities.