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    Shelli Bueno

    Director of Marketing Strategy at Firewood

    Shelli Griss Bueno is an accomplished marketing leader with over 13 years of experience in marketing and campaign management at tech and commerce giants like Zazzle, Sony, and Yahoo.

    She has a strong background in product marketing, retention strategy, promotions, sales forecasting, media buying, analysis, executive pitches, and team organization.

    Shelli led a high-performing marketing team that successfully executed numerous campaigns, including a holiday sales campaign, exceeding revenue targets and setting strategic directions for seasonal campaigns.

    She contributed significantly to company strategies by leveraging data-driven insights, revenue forecasts, product planning, and compelling communication narratives to enhance customer interactions.

    Collaborating with cross-functional teams, Shelli ensured exceptional user experiences, brand loyalty, and optimized end-to-end customer journeys, including UX, customer support, engineering solutions, revenue planning, and integrated marketing strategies.

    With international marketing experience and a Bachelor's degree in Mass Communication with a specialization in Computing from the University of California, Los Angeles, Shelli Griss Bueno excels in organization, execution, communication, and collaboration.

    Her professional journey includes roles such as Marketing Director and Associate Marketing Director at Firewood, Campaigns & Content Marketing Consultant at Medallia, Senior Marketing Manager at Zazzle, and various positions at Sony, Yahoo, and other organizations.

    Shelli's expertise spans across marketing strategy, campaign management, team leadership, data analysis, user experience optimization, and international commerce, making her a valuable asset in the marketing domain.

    Shelli Bueno
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    Location

    Mountain View, California, United States