Suggestions
Shelley Rees
Digital Account Manager at The Campaign Workshop
Professional Background
Shelley Rees is an accomplished digital advertising professional and graphic designer with over six years of extensive experience in the dynamic field of digital marketing, particularly for progressive political clients. As a native of the Washington D.C. area, Shelley has cultivated a keen understanding of the unique needs and priorities of political campaigns, enabling her to develop strategic digital advertising campaigns that resonate with target audiences. Her talent lies not only in the strategic planning of these campaigns but also in executing them flawlessly by coordinating with various vendors, artists, and creative teams to transform concepts into reality.
In her current role as a Digital Account Manager at The Campaign Workshop, Shelley leads the charge in creating and optimizing digital campaigns that aim to drive engagement and maximize reach for her clients. With a strong desire to see projects succeed, she constantly monitors campaign performance, examines metrics, and provides valuable optimization recommendations mid-campaign. Additionally, she delivers comprehensive analyses of concluded campaigns, sharing insights that will inform and enhance future initiatives. Her collaborative spirit and passion for creative projects truly shine when she works alongside talented teams, ensuring that each campaign not only meets strategic expectations but also makes a significant impact.
Education and Achievements
Shelley’s educational journey commenced at Walter Johnson High School, where she laid a foundation in fine arts and communication design. She then pursued a Bachelor of Science (BS) degree in Fine and Studio Arts with a focus on Communication Design at the renowned Skidmore College. This educational background equipped her with the essential skills necessary for both visual design and strategic communication, setting the stage for her flourishing career in digital advertising. Shelley’s education has instilled a deep appreciation for the art of storytelling through visuals, which she seamlessly integrates into her advertising strategies.
Throughout her career journey, Shelley has worked with various organizations, accumulating a rich tapestry of experience that informs her approach to digital marketing. She began her professional career as a Graphic Design Intern at Mack-Sumner Communications, where she honed her design skills while gaining invaluable insights into the world of political communications.
From there, she advanced to the role of Digital Coordinator at Mack-Sumner Communications, further sharpening her marketing acumen and understanding of the digital landscape. This experience allowed her to channel her graphic design expertise into creating visually appealing and effective ad campaigns, thus addressing the specific needs of political clients.
Shelley also gained hands-on experience as a Photographer and Website Assistant Manager at the Citizens Association of Georgetown, where she expanded her repertoire of skills and developed a keen eye for detail – essential attributes for a successful digital marketer.
Moreover, her role as a Graphic Designer at Recoup.com provided her with a platform to further advance her creative skills while emphasizing the importance of user experience in design. Shelley's diverse background—spanning digital coordination, graphic design, and photography—has uniquely positioned her as a well-rounded professional who understands the intricate overlaps between visual communication and digital advertising.
Skills and Expertise
Shelley Rees possesses a comprehensive set of skills that solidify her status as a leading digital advertising expert. Her technical proficiency in platforms such as Facebook Business Manager, Google Campaign Manager, Google Ads, Twitter Ads, and Basis DSP by Centro enables her to manage and execute effective advertising campaigns across a wide array of digital channels.
Her adeptness with design software, including Adobe Creative Cloud applications such as Photoshop, InDesign, and Illustrator, coupled with her familiarity with Canva, empowers her to create eye-catching visuals that enhance campaign storytelling. Furthermore, her capabilities in WordPress and Microsoft Office Suite (Word, Excel, and PowerPoint) ensure she is well-equipped to handle a variety of tasks, from campaign performance tracking to team presentations. Shelley’s comprehensive technical skill set not only reflects her dedication to staying updated with industry standards but also allows her to utilize diverse tools to optimize her campaigns effectively.
Community Engagement and Collaboration
A natural collaborator, Shelley thrives in team settings where creativity and strategy converge. Her enthusiastic approach to working collaboratively with altri artists, designers, and digital marketers has resulted in memorable campaigns that truly resonate. She believes that effective communication and the sharing of ideas are crucial components of any successful project. This passion for teamwork extends beyond just her professional pursuits; it reflects her personality and her desire to contribute positively to any team she engages with.
Shelley Rees, through her rich experience, dedication to progressive causes, and strong foundation in graphic design, continues to inspire those around her as she forges ahead in the ever-evolving landscape of digital advertising. With an impressive portfolio of past projects and a commitment to lifelong learning, she stands out as a remarkable individual in her field. Her journey illustrates a blend of creativity, strategic thinking, and community engagement that drives her success in the digital marketing realm.
Location
People also viewed
Related People
Clay is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Clay centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
- Network Strength: Visualizes the strength of your relationships relative to others in your network
- Timeline: Shows your relationship history with each contact
- Smart Search: Allows you to search using natural language like "People I know at the NYT" or "Designers I've met in London"
- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
Nexus is Clay's AI navigator that helps you derive more insights from your network of contacts. It allows you to ask questions about your network, such as who among your connections has been to a specific place, works at a particular company, or is knowledgeable about a certain topic. Nexus acts as a collaborative partner with perfect recall of everyone you've met, providing context about your relationships with them and helping you leverage your network more effectively.
Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
Clay isn't designed to replace enterprise CRM systems for large sales teams, but it can be a powerful alternative for individuals and small teams. Many people use Clay instead of Salesforce, Hubspot, and Pipedrive. Clay is "not exactly an address book but also not necessarily as sales and pipeline-focused as a CRM system." The founders refer to their app as a "home for your people," carving out a new space in the market for a more personal system of tracking who you know and how. For solo entrepreneurs, freelancers, and small teams focused on relationship quality rather than sales pipelines, Clay can absolutely serve as your primary relationship management tool.
Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.