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Shawn O'Dell
Digital Marketing Analytics and Measurement
Shawn O'Dell is a seasoned digital marketing professional with a strong background in web and social analytics, paid search, SEO, growth marketing, marketing automation, consumer research, and program optimization.
He excels in problem-solving and collaborating with innovative companies to enhance their marketing strategies by breaking norms and fostering creativity within teams.
Shawn thrives on deciphering complex data sets to extract valuable insights that improve consumer-brand relationships, maximize campaign effectiveness, and innovate solutions for persistent challenges.
With a track record of providing impactful contributions to renowned companies like YouTube, Google, Starbucks, Nestle, and Embassy Suites, Shawn is committed to leveraging his expertise to assist organizations, regardless of their size, in achieving marketing success.
His professional journey includes roles such as Digital Analytics Consultant at Wells Fargo, Marketing Sciences Director at Swift Agency, Digital Marketing Manager at Fios Inc. (acquired by DTI), and various other strategic positions in digital marketing and analytics across multiple industries.