Shaun Dakin

Digital Strategy & Communications, Mashable.com Award Winner and Privacy Advocate

Shaun Dakin is a seasoned professional with a diverse background in marketing, social media, and data privacy. Here are some key points about his career and achievements:

Founder and CEO of Dakin Associates

Shaun Dakin is the founder of Dakin Associates, a management consultancy and digital marketing firm that focuses on marketing communications, social media, and innovation. He helps organizations develop and execute digital strategies to achieve measurable outcomes.2 3

Corporate Experience

Dakin has led product and marketing strategy at several prominent companies, including FedEx, webMethods, Fannie Mae, Laureate Education, IXI Corporation, and The Motley Fool. Notably, he was part of the team that launched FedEx.com and developed the FedEx Shipping and Tracking API, for which he received the Five Star award, the highest honor given to a FedEx employee.1 2

Non-Profit and Advocacy Work

He is the founder and CEO of The National Political Do Not Contact Registry (StopPoliticalCalls.org), an organization dedicated to voter privacy rights. Under his leadership, the registry grew to over 500,000 members, and he became a recognized advocate for voter privacy, testifying at the U.S. Senate in 2008 on the issue of political robocalls. He also received the Mashable.com Open Web Award for the top non-profit in the nation regarding social media use.1 2

Data Privacy Advocacy

Dakin co-founded PrivacyCamp, a series of "un" conferences on data privacy held in various cities including D.C., San Francisco, Toronto, and Paris. PrivacyCamp is now under the purview of the Center for Democracy and Technology (CDT).1 2

Education and Public Presence

He holds a BA in Government from Colby College and an MBA from Thunderbird School of Global Management. Dakin is regularly featured on national TV, heard on NPR, and written about in the press for his work on data privacy and social media.1 2