Shashi Upadhyay

Shashi Upadhyay is a seasoned executive currently serving as the GM/VP at Google, overseeing all advertiser-facing products like PMAx, Google Ads, DV360, SA360, Campaign Manager, Google Analytics, Google Tag Manager, Measurement, and Customer Engagement.

With a background spanning over 15 years, Shashi excels in developing product-focused businesses in rapidly evolving markets, demonstrating a strong ability to deliver innovative, scalable, and customer-centric solutions that drive value and expansion.

Shashi Upadhyay is spearheading the evolution of Google Ads into an AI-driven platform tailored for modern marketers.

In terms of education, Shashi pursued a Ph.D. in Physics from Cornell University and completed his MS/BS in Physics Integrated at the Indian Institute of Technology, Kanpur.

Prior to his role at Google, Shashi held prominent positions such as Executive Vice President - Products at Dun & Bradstreet, Founder/CEO of Lattice Engines (subsequently acquired by D&B), and roles at McKinsey as a Partner and Engagement Manager.

Additionally, Shashi has lent his expertise as an Investor/Advisor to various organizations, showcasing his versatility and strategic acumen across different sectors.