Shannon Davenport

Shannon Davenport is the founder of Esker Beauty, a brand that specializes in clean, plant-based skincare products. Launched in 2018, Esker Beauty focuses on body oils and other skincare items that prioritize integrity and safety.

Background and Career

Before founding Esker, Shannon spent over a decade as a trend forecaster in New York City, collaborating with major brands such as L'Oréal and Unilever. Her role involved researching consumer trends across various industries, which provided her with valuable insights into market dynamics.13 However, the demands of her job led to burnout, prompting her to seek a new direction in the beauty industry.

Inspiration for Esker

Shannon's passion for natural beauty was ignited when she enrolled in the New York Institute of Aromatic Studies, where she became certified in aromatherapy. This experience deepened her appreciation for essential oils and their benefits, ultimately inspiring her to create a product line centered around these natural ingredients.12 The name "Esker" derives from a geological formation that symbolizes the connection between skin and earth, reflecting the brand's commitment to using ethically sourced ingredients.1

Philosophy and Vision

Davenport advocates for a beauty philosophy that emphasizes skin health over makeup. She believes in nurturing one's skin with effective natural ingredients rather than harsh chemicals, promoting an approach that enhances natural features rather than altering them.14

In addition to her entrepreneurial pursuits, Shannon is also a devoted mother and emphasizes the importance of self-care routines, such as incorporating regular baths into daily life.5