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Shana Haynie
Creative Marketing Leader | Head of Content Marketing | Marketing Programs Leader | Organic Growth | SEO | Team Builder | SaaS | Inbound
Shana Haynie, Head of Content and Organic Growth at MoEngage
Shana Haynie is currently the Head of Content and Organic Growth, North America at MoEngage, a customer engagement platform.1 In this role, she is responsible for creating and distributing content to attract and engage potential customers in the North American market.
Prior to joining MoEngage, Shana held the position of Head of Customer Success at Propolis by B2B Marketing, where she helped B2B marketers access intelligence, expertise and solutions to accelerate growth.2
Shana has also worked as a nurse, holding the title of Infection Prevention Nurse at Ballad Health. She earned her Master of Science in Nursing (MSN) degree from East Tennessee State University.3
In addition to her professional roles, Shana is active on LinkedIn, where she shares insights and advice related to marketing, content creation, and personal growth. Some of her recent posts discuss the importance of stepping out of one's comfort zone2, the value of spring cleaning one's marketing tech stack4, and the launch of the 2024 State of Cross-Channel Marketing Report.5