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Shaelyn Crutchley
Design & Marketing Leader | New Product Innovator | New Brand Creator | Event Production Imagineer | Strategic Thinker | Dreamer | SaunaMeister
Shaelyn Crutchley is the President & Chief Marketing Officer (CMO) at Superior Sauna & Steam, a company based in Ashland, Wisconsin.5 She is an accomplished industrial designer and design leader with a diverse background in design management roles.
Professional Experience
Shaelyn has held various positions throughout her career:
- President & CMO at Superior Sauna & Steam35
- Chief Innovation Officer, Marketing & New Product Development at Pacha Soap Co.6
- Previous experience in design management roles at 3M and PepsiCo
Education and Achievements
Shaelyn's educational background and accomplishments include:
- Founding Student Advisory Board Member
- IDSA Student Member and IDSA Student Merritt Award Winner
- Attended UW-Stout, where she was involved in Women's Rugby and Rock Climbing
- PADI Certified1
Skills and Expertise
As a design and marketing leader, Shaelyn specializes in:
- New product development
- Industrial design
- Design management
- Marketing strategy
Her diverse experience in both design and marketing roles has likely contributed to her current position as President & CMO at Superior Sauna & Steam.27
Shaelyn Crutchley's LinkedIn profile can be found under the username "shaelyn-crutchley," where more details about her professional experience and accomplishments may be available.14