Serena Tsay

Serena Tsay is an accomplished product manager and technology professional with a diverse educational background and extensive experience in the tech industry. Here are some key details about her career and background:

Education

Serena has a strong academic foundation, having studied at several prestigious institutions:

• Bachelor of Science in Engineering (B.S.E.) in Systems Science Engineering from the University of Pennsylvania
• Bachelor of Science (B.S.) in Economics with a focus on Marketing and Operations Management, Managing Electronic Commerce, and Retailing from the Wharton School
• Master of Science in Engineering (M.S.E.) in Systems Engineering from the University of Pennsylvania
• High school education at the California Academy of Mathematics and Science

She also completed a study abroad program at UNSW (University of New South Wales).

Professional Experience

Serena's career has progressed through various roles in product management and analytics:

Misfits Market:

• Senior Product Manager, Storefront (July 2021 - July 2022)
• Product Manager (September 2019 - June 2021)

During her time at Misfits Market, an affordable and mission-driven online grocery marketplace, Serena:

• Led product development for the customer's Storefront shopping experience
• Launched search functionality for mobile and desktop platforms
• Developed a 3P wine fulfillment experience
• Implemented a recipe add-to-cart feature
• Revamped customer notifications and added SMS capabilities
• Launched a built-in-house gift card system
• Redesigned and launched a new discount and credits program1

Previous Roles:

• Analytics Associate at Banza (July 2018 - August 2019)
• Senior Research Assistant at the Wharton Customer Analytics Initiative1

Current Position

As of the most recent information available, Serena is working on a stealth project in New York.1

Skills and Interests

Serena has developed expertise in:

• Product management
• Systems engineering
• Customer analytics
• Marketing
• Sustainability

She has also shown interest in economics, electronic commerce, and retailing through her studies at the Wharton School.

Additional Certifications

Serena has recently obtained certifications in:

• Product Management for AI & ML from ELVTR (January 2024)
• Building Generative AI Applications Using Amazon Bedrock from AWS (April 2024)
• Learning for Action from Terra.do (January 2024)1

Serena Tsay's diverse background in engineering, business, and product management, combined with her experience in fast-growing startups like Misfits Market, positions her as a versatile and skilled professional in the tech industry.