Serena Kolber

Serena Kolber is a seasoned leader in Brand Media, Digital Marketing, and E-commerce with a strong background in luxury retail, beauty, and premium spirits industries.

With a wealth of experience, including roles at Patron Global, L'Occitane North America, Tiffany & Co., Gucci, Amazon, and BeautyBar, Serena has demonstrated expertise in driving brand awareness, customer growth, sales, and digital innovations.

Her educational achievements include a Master of Business Administration (M.B.A.) from Columbia Business School, a B.A. in Political Science, Markets & Management from Duke University, and executive education at The Wharton School and UCL.

Throughout her career, Serena has held key positions such as Senior Director of Brand Media & Digital Marketing at Patrón Spirits Company, Director of Digital & Social Marketing at Patrón Spirits Company, Senior Director of Digital Acquisition, Media & Communications at L’Occitane Group, Director of Digital Marketing, Acquisition at L’Occitane Group, and Manager of Global Customer & Omnichannel Management at Tiffany & Co.

Her extensive expertise encompasses project management, business analytics, web application development, enterprise transformation, CRM, 360 Brand Marketing, and integrated marketing strategies.

Serena Kolber is a dynamic professional who has excelled in driving customer experiences, brand initiatives, and digital strategies to maximize results in the luxury retail and e-commerce sectors.