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Serena Hsi
Digital Strategy & Analytics
Serena Hsi is a seasoned business professional with expertise in strategic planning and tactical execution of business concepts, product mix, and market research.
She is dedicated to delivering high-quality results through proactive relationship management and is keen on developing new businesses, divisions, products, or ideas through effective marketing and business management strategies.
Serena's specialties include B2B marketing, demand generation, marketing automation, database segmentation, marketing strategy, and market insights.
She holds an MBA from Pepperdine University's Graziadio School of Business and Management, a B.S. in Management and Human Resources from California State Polytechnic University-Pomona, and a Project Management certificate from Project Management Academy.
Currently, Serena serves as a Marketing and Strategy Consultant at Serena Y. Hsi, MBA.
