Sebastiano Pistritto

Sebastiano Pistritto is a seasoned Chief Marketing Officer with over 25 years of experience in SaaS B2B and B2C technology marketing.

He specializes in developing and implementing cutting-edge B2B marketing strategies tailored to various industries such as fintech, IT, healthcare, financial services, and pharma.

As a strategic and results-driven leader, he focuses on campaign development, brand storytelling, audience segmentation, lead nurturing, and marketing performance optimization.

Sebastiano has a deep understanding of digital marketing channels, social media, SEM, email marketing, analytics platforms, SEO, web analytics, Google Adwords, Salesforce, and other lead nurturing tools.

His expertise extends to marketing operations, paid media strategy, performance analytics, social media engagement, sales enablement, and integration of marketing technologies.

With a background in Business Administration, Management Information Systems, and Electrical Engineering, he brings a unique blend of technical knowledge and marketing acumen to his roles.

Sebastiano has held significant leadership positions including Chief Marketing Officer at ParcelShield Holdings, LLC, GrayHair Software, Jornaya SaaS Technology, and RDC.

His previous roles also include President & CEO at Lorel Marketing, Vice President positions at Harte Hanks, Exclaim, Digital5, and Ravisent Technologies, Inc., and Director at IXOS SOFTWARE INTERNATIONAL AG.

He is known for his exceptional communication skills, the ability to craft compelling brand narratives, and drive measurable business outcomes.

Sebastiano Pistritto is a self-motivated professional who thrives in fast-paced environments, excels in marketing strategy, thought leadership, marketing operations, and digital marketing technologies.