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Sebastian Rusu
Head of Brand Planning & Consumer Communications at Yeo Valley Farms (Production) Ltd
Sebastian Rusu is the Head of Brand Activation at Yeo Valley Production Ltd.3 He has held various roles at Yeo Valley, including Head of Brand Planning & Consumer Communications and Head of Brand Development.12 Rusu is known for his expertise in brand marketing, being described as proactive, creative, and curious.3 He has been involved in several sustainability initiatives at Yeo Valley Organic, such as the removal of single-use plastic lids from yogurt tubs, which is expected to eliminate 145 tonnes of plastic annually.1 Rusu has also been instrumental in launching new product lines, like Yeo Valley's entry into the kefir market with a range of gut-friendly yogurts.2
Highlights
Jan 1 · greiner-gpi.com
Yeo Valley Organic removes single-use lids | Greiner Packaging
Aug 29 · thegrocer.co.uk
Now Yeo Valley moves into kefir with trio of gut-friendly yoghurts