Sebastian Hercovich
Founder and Managing Director Brand Label / CEO/ Data governance/ MBA/ e-commerce / retail
Sebastian Hercovich is an experienced and accomplished business professional with over a decade of expertise directing and operating digital business and retail. He has held various positions in sales, marketing, strategic planning, and operations, having taken responsibility for commercial operations in companies such as Ripley, Groupon, and BNamericas.
Sebastian is a graduate of SMC University and Universidad Finis Terrae where he attained his MBA with distinction academically and studied business and economics engineering. He has also completed a diploma program at Universidad Adolfo Ibáñez.
As the CEO and founder of Brand & Label, Sebastian leads with an analytic approach to advance the company's AI, marketing, digital marketing, social media, lectures, sales, loyalty strategies, and strategic planning. Sebastian has been invited to different companies, conferences, and universities as a speaker, proving his business acumen, which extends beyond his primary role as a business leader.
Sebastian remains active in educating the next generation of professionals, having previously served as a marketing metrics professor at Universidad Diego Portales.