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Sean S. Taggart

Chief Marketing Officer
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Sean Taggart is a global marketing executive with 26 years of experience in building and leading commercial organizations. He has a Duke MBA and has demonstrated success in developing global luxury brands and programs designed to drive sustainable top-line growth and shareholder value. Taggart has a strong business acumen with Fortune 100 experience and has a passion for leveraging digital technology and consumer insight to deliver an elevated customer experience. His areas of expertise include profit and loss impact, corporate strategy, building high-performance teams, brand management, customer experience, consumer insights and research, global marketing communications, digital, loyalty programs, distribution and contact centres, and customer relationship management.

Taggart studied at Nelson High School in Burlington, Ontario, and has a BA in Statistical Science from the University of Western Ontario. He is a Kellogg Executive Scholar with a Certificate of Professional Achievement in Sales & Marketing from Northwestern University - Kellogg School of Management. Additionally, Taggart has a Master of Business Administration (M.B.A.) and was a Fuqua Scholar (top 10%) at Duke University - Fuqua School of Business.

He has worked as EVP & Chief Marketing Officer at Amica Senior Lifestyles and previously held positions including Chief Marketing Officer (Interim), Senior Vice President Marketing, Vice President Marketing, Executive Director, Marketing, and Director, Direct & Database Marketing at FRHI Hotels & Resorts. Before working with FRHI Hotels & Resorts, he has also held marketing positions at IBM and Canada Trust.

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