Sean Carrigan

Sean Carrigan is a customer loyalty, retention, and B2B/B2C partnerships professional with 12 years of experience in media, publishing, retail, arts, entertainment, and leisure sectors, focusing on delivering quantifiable results and advocating collaboration and authenticity.

He excels in connecting brands to customers, driving ongoing customer retention and growth by influencing key consumer behaviors through targeted and omnichannel CRM strategies, segmentation, and utilizing customer data & insights effectively.

Sean specializes in positioning brands as attractive marketing platforms and creating compelling propositions for potential partners, facilitating mutually beneficial relationships to offer tangible customer rewards, strategic partnerships, and exclusive promotions in the digital landscape.

In his work, Sean prioritizes delivering bottom-line impact by reducing churn, increasing brand awareness, and enhancing revenue, engagement, and customer lifetime value (LTV) throughout the entire customer lifecycle.

His approach also focuses on nurturing emotional loyalty in consumers besides transactional loyalty, fostering a sense of belonging and community within the brand, making it an integral part of their daily lives.

Sean's educational background includes a 2:1 degree in Literature and Drama from the University of Essex, a Postgraduate degree in Acting and Drama from Mountview Academy of Theatre Arts, and his earlier education from Alleyns School and Dulwich College.

Sean Carrigan has held various significant roles including Loyalty Partnerships Lead at Marks and Spencer, and previous positions such as Loyalty Consultant, Head of Loyalty at The Times and Sunday Times, Loyalty and Events Manager, PR and Media Partnerships Executive, Marketing and Media Relations Coordinator at Royal Albert Hall, and a Professional Actor/Singer.