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Scott Neu
Global Social Media Leader | Experienced in Creative, Content Development & Paid Social Campaigns | Sprout Social | Millennial
Scott Neu is the Director of Content & Social Media at tastytrade, a financial services company based in Chicago, Illinois. With over a decade of experience in social media strategy and marketing, Neu has held various roles that have contributed to his expertise in the field.
Professional Background
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Current Role: As the Director of Content & Social Media at tastytrade, Neu oversees the company's social media strategy and content creation efforts. His role involves managing multiple social media accounts and leading initiatives to enhance community engagement and brand presence.
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Previous Experience: Before his current position, Neu served as the Social Media Manager at tastytrade from April 2019 to March 2022, where he managed both paid and organic social media channels for multiple financial brands. He was responsible for significant budget management and successfully implemented new advertising strategies that generated substantial revenue.
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Other Roles: Neu has also worked in various capacities, including as the Head of Social Media & Community at IG Group, where he oversaw social media strategies across 18 markets. His earlier positions included roles in business consulting and project design, where he facilitated workshops and developed content strategies for various clients, including Fortune 500 companies.
Education
Neu holds a Bachelor of Arts in Political Science from the University of Colorado at Boulder, which he completed in 2009. His educational background, combined with his extensive professional experience, has equipped him with the skills necessary to excel in social media management and content strategy.
Overall, Scott Neu's career reflects a strong commitment to leveraging social media for effective communication and marketing within the financial sector, making him a key figure in tastytrade's efforts to engage with its audience and enhance its brand visibility.