Scott Marshall

Scott Marshall is an experienced IT professional with a diverse background in technology and digital marketing. His LinkedIn username is scottamarshallitsupport, indicating his focus on IT support.

Professional Experience

Scott Marshall has over 17 years of experience in the field of online marketing and digital strategy.1 Throughout his career, he has held various positions across different forms of media, including newspapers, radio, billboards, and online advertising.1

Technical Skills

Scott's technical skills include:

• Digital Strategy: He has expertise in formulating and implementing digital strategies for various organizations.1
• Digital Marketing: Scott possesses comprehensive knowledge of digital marketing channels and how to utilize them effectively.1
• Funnel Architecture: He has experience in creating and optimizing customer acquisition funnels.1
• Campaign Building: Scott has worked on creating and managing digital campaigns for various companies.1
• Social Media Engagement: He has implemented social media campaigns for national clients and analyzed their performance.1
• Lead Generation: Scott has expertise in identifying opportunities and challenges in launching project campaigns across various products.1
• Project Management: He utilizes project management software to prioritize and monitor task execution for multiple launches.1

Work Approach

Scott's approach to work involves:

• Collaborating with cross-functional teams to develop and evolve ideas
• Focusing on key performance indicators such as Cost Per Acquisition and Average Cart Value
• Emphasizing analytics, trend spotting, and content generation
• Developing blended digital strategies to meet predefined objectives
• Quickly understanding clients' businesses, challenges, and goals1

Scott Marshall has worked with several notable brands throughout his career, demonstrating his ability to apply his skills across various industries and business sizes.1