Scott Maison

Digital Advertising, Marketing and Business Development
Summary
Scott Maison is a seasoned Digital Advertising, Marketing, and Business Development leader with a rich background spanning over 20 years.
With a foundation in Bachelor of Fine Arts (BFA) in Graphic Design from Ringling College of Art and Design, Scott has honed his expertise in solution design encompassing UI and systems architecture.
Scott's career evolution at AARP, the largest publisher and membership association globally, showcases his prowess in driving significant revenue growth, exemplified by a 1,600% increase in ad revenue, a 46% boost in remnant revenue, and a 190% rise in overall eCPM.
His accomplishments include spearheading diverse projects like system integration redesigns, website and application overhauls, internal reorganizations, and fostering consensus, underlining his strategic acumen and people/change management skills.
Throughout his career journey, Scott has held key roles such as Director of Digital Advertising Services at AARP, Manager of Interactive Advertising at AARP, Technical Producer at U.S. News & World Report, among others, showcasing his versatility and adaptability in varied organizational settings.
His wide-ranging skill set encompasses budgeting, forecasting, people management, strategic leadership, solution design, legal review, and financial accounting, enabling him to navigate complex problems effectively.
Scott's experience as a leader in designing solutions and driving revenue growth, underscores his proficiency in cross-disciplinary skills and innovative thinking.