Scott Hicks

Scott Hicks is an experienced professional with over 20 years of expertise in telecom and digital media, specializing in the intersection of marketing and technology.

He excels in aligning marketing technology with business objectives, liaising with IT teams, and selecting technology solutions to drive business value for companies.

Throughout his career, Scott has successfully led innovative marketing strategies and transformative business projects for renowned brands such as MasterCard, Kraft Foods, Post Foods, Timex, SIRIUS Satellite Radio, Rogers, and The Ontario Hockey League.

His core competencies include marketing, branding, sales operations, marketing technologies like marketing automation, call attribution, content management, and CRM, as well as leadership, mentoring, and project management.

Career highlights include winning prestigious awards, developing impactful sales aids like Salesforce Digital Sales Assist, and saving organizations significant costs through strategic initiatives.

Scott Hicks holds a Bachelor of Commerce in Marketing and Communications from Ryerson University and a Marketing Administration Diploma with Honours in Marketing from Seneca College.

He has held various senior managerial positions at top companies such as TD and Rogers Communications, where he spearheaded MarTech, marketing technologies, automation, sales transformations, and business communications strategies.

With a proven track record of delivering measurable ROI and driving business growth through technology-driven marketing strategies, Scott Hicks is a respected leader in the industry.